Plow & Hearth Selects ShopVisible to Power Their Online Commerce

Plow & Hearth Selects ShopVisible to Power Their Online Commerce

Atlanta, GA (PRWEB) June 04, 2012

After a rigorous selection process, Plow & Hearth chose ShopVisible to power not only their flagship Plow & Hearth brand, but their Problem Solvers®, Wind & Weather®, HearthSong® and Magic Cabin® brands as well. Based in Madison, Virginia, Plow & Hearth has been bringing their more than 5 million customers unique items for home and hearth, yard and garden since 1980.

“We chose ShopVisible for key reasons that are critical to our ecommerce success,” said John Haydock, President of Plow & Hearth, LLC. “ShopVisible shows a clear understanding of our multi-brand business model and an eagerness to partner together in developing ecommerce and mobile strategies. We continue to build capabilities across each of our channels including catalog, web and brick-and-mortar stores. Their sharp, intuitive usability experience will aid us in designing and developing an online user experience that will delight our customers and increase our site performance on all devices. And most importantly, they are finely-tuned in developing marketing and merchandising tools and features that will help to set us apart in the competitive landscape.”

ShopVisible provides an enterprise-level commerce platform with functionality built specifically to drive sales on retailers’ sites. The company combines best-in-class technology and commerce expertise to develop a platform that is agile and responsive to the high demands of today’s consumer. With their rapid release cycle, ShopVisible is able to provide rapid and smart innovation for their clients’ benefit.

“ShopVisible is committed to building the most innovative commerce platform for our clients,” said Sean Cook, CEO of ShopVisible. “We are thrilled to be working with Plow & Hearth to develop a quality, customer-centric commerce experience that will be a reflection of Plow & Hearth’s commitment to their customers. We look forward to providing them with the leading edge tools that will enable them to engage today’s connected consumer.”

About ShopVisible

ShopVisible, the 2012 SIIA CODiE award winner of Best Electronic Commerce Solution, delivers evolving commerce solutions for companies seeking better experiences and relationships with their customers wherever they shop, whether it is on the web, a mobile device, or through their favorite social network. For ShopVisible, commerce is more than a well-facilitated transaction; it’s an entire ecosystem of people, processes and technologies coming together. Our on-demand SaaS commerce platform provides the innovation and adaptive structure to help companies and their communities thrive everywhere. The result: innovation and agility for industry leadership. Our commitment to innovation and continuous enhancement to the platform is why ShopVisible is the chosen commerce partner for companies like Loehmann’s, London Fog, Tempur-Pedic, Office Depot Canada, and Case Mate. Learn more at

About Plow & Hearth

Plow & Hearth began as a small retail store in Madison, Virginia in 1980 and has grown to become a respected national catalog, retail and Internet company with more than 5 million customers. For over 30 years, the company has been a trusted source of unique, enduring products for the hearth, home, yard and garden, helping customers create an environment that is comfortable and welcoming, warm and personal. As part of their product development initiative, Plow & Hearth works with artisans and manufacturers around the world to develop innovative products created from uncommon materials and crafted by hand. The Plow & Hearth Family of Brands also includes quality toys from HearthSong® and Magic Cabin®. Learn more about Plow & Hearth at

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